The link above will take you to a product promotion site by Caress body wash. They are promoting a new line of "exotic oil infusions," and to promote their products they've created fairy tale variants of Cinderella and Beauty and the Beast. There is even a link to upload your photo (and your prince charming!) so you, too, can be part of the Caress on-line fairy tale.
This is the use of folklore that would make Richard Dorson scream fakelore! It is an interesting use of fairy tale form, although there are too many puns and mixed metaphors. I particularly loathe Carson (of Queer Eye for the Straight Guy fame) as the "fairy" god mother.
Thanks, Christina, for bringing this site to my attention.